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Lesson 22: Knocking on the Door and Generating a Conversation
On a cold call, you’ve got 30 seconds to prove you may be positively different. Drawing the Cash Stool™ creates engagement and curiosity. Every company wants more cash and is eager to hear how you can help!
Now you’re in front of the plant manager or owner. What do you say? This is where my Financial Firepower™ process excels and produces 400-700% returns within six months of implementation. I give you exactly what to say along with the diagrams to draw. Don’t over think it. The process works as designed. It all begins by drawing the Cash Stool™ diagram, getting agreement, and adding People as the foundation. Within 30 seconds you prove you may have something up your sleeves worth hearing more about. The Cash Stool™ describes the top third of the Cash Flow Statement, Cash from Operations. It’s what the plant manager and owner think about, one way or another, all day long. Then you show up and use their language. What a breath of fresh air.